Groupon on Thursday named four new executives aimed at honing in on key growth areas and spots where competitors are nipping at its heels.
Robbie Schwietzer, who has been at Amazon for a decade, has been named Groupon's senior vice president of operations. Schwietzer was most recently vice president of Amazon Prime.
Lisa Kennedy, who founded Indian daily deal site Hopscotch, has been named vice president and general manager of Groupon Reserve, the Chicago-based company's restaurant and entertainment discount program aimed at well-heeled customers.
The program was initially launched in 2011, but was revamped in July. The new version of the program offers reservations at a variety of popular restaurants for up to 40 percent off.
David Kerr, the former general manager of e-commerce for Angie's List, will become Groupon's vice president and general manager of home services. Kerr will be tasked with leading a team that reaches out to home and auto-related businesses and developing a group of local deals for Groupon.
This will put Groupon up against competitor Belly, which offers a discount card and various coupons for local companies and restaurants.
Hoke Horne, a former executive at Microsoft, has been named vice president of global commercial finance.
He will lead the company's commercial finance team and help lead financial operations for Groupon's global businesses.
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Original headline: Groupon taps four new executives for key roles
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