Twitter launches IPO, limits outside players zz Microblogging site corrals ad dollars as growth in costs outstrips revenue -->
Twitter's operating costs are growing faster than its revenue. To understand why, consider how the microblogging service deals with would-be partners.
More than four years after Twitter touted the importance of opening its doors for programmers to build businesses to complement its short-messaging site, start-ups are finding themselves shut out. The
On the eve of the biggest US technology initial public offering (IPO) since
"They will never let a business become huge on their platform," said
Similar to how developers build programs that run on Windows or Mac computers, an app would tap into Twitter's data and network of users to provide complementary services - say, a compilation of messages from a selected group. The app provider could make money off Twitter's platform by selling ads that accompany its services.
Attracting outside developers is one way
Twitter, which embarked on its roadshow to investors yesterday, has not always had a platform that is more or less shut. In
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