News Column

Social Media Will Judge New Apple Products

October 23, 2013

Evangeline Elsa Jose, Community Solutions Editor

apple ipad air
Apple iPad Air (Apple Inc.)

Apple's unveiling of the new iPad Air and iPad mini has generated a lot of reaction on social media websites. Most expected to buy at least one of the new releases.

It was the new size that impressed most. Jack Undeadlass @jacksfilms tweeted what a majority of tweeps were expressing: "Can't wait to get an iPad Air! All I wanted was something bigger than a mini, smaller than a regular, and totally necessary."

Karl Sharro was amused by how thin the new product was @KarlreMarks: "Apple has produced the thinnest version of the iPad ever, the iPad Air. It's so thin you can't even see it. You buy it and hope it's there."

Lex Friedman, executive vice president of sales and development at The Mid Roll, a podcast advertising network and previously a senior writer at Macworld said in his blog: "Review: iPad mini 2, iPad Air, new MacBook Pro with Retina Display, new Mac Pro, and OS X Mavericks They're pretty good."

However, critics on various technology websites feel that the iPad Mini 2 is a bit overpriced than expected.

Matthew Miller, also a tech critic on zdnet.com ,said on his twitter account @palmsolo: "iPad Mini with Retina display nearly double the cost of Google Nexus 7... Yowza, that's tough to swallow."

David Pierce of The Verge, an online tech publication wrote: "Confusing is the fact that the iPad 2 remains on sale for $399, despite woefully outdated hardware. Apple's known for knocking $100 off the price of its current model as it introduces the next one, but it changed the strategy significantly here."

NewIdeaMarketing, a viewer commenting on the products on the tech website CNET, wrote: "Apple is heading down a dead-end street. Unless there is some new, must-have innovation that brings really new functionality to tablets, tablets are on their way to commodity status and the iPad is on its way to the niche market that has always defined Apple. Speed, screen resolution, battery life, and weight can only be optimised so much..."

Some other online reviewers were of the opinion, too, that Apple was succumbing to the temptation of market share by focusing on "saleable packaging" rather than building on the creative energy that has been the brand's selling point.

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Original headline: New Apple Products Face Verdict on Social Media


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Source: (c) 2013 Al Nisr Publishing LLC . All rights reserved.