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'SHARKNADO' Studio The Asylum Adds a 13th Month to the Calendar in Third Installment of Doomsday Horror Franchise

October 15, 2013

YellowBrix

BURBANK, Calif.--(BUSINESS WIRE)-- The Asylum, the studio behind this summer's social media juggernaut SHARKNADO, followed that hit with the final installment of their '11/11/11' horror franchise, called '13/13/13.'

'13/13/13' is available now on DVD, Blu-ray, and on demand. Written and directed by James Cullen Bressack (THEATER OF THE DERANGED, HATE CRIME), the film stars Trae Ireland, Erin Coker, Jody Barton, and Calico Cooper. Erin Coker returns from '11/11/11,' though she does not reprise her role.

In the tradition of horror classics THE HILLS HAVE EYES and THE CRAZIES, '13/13/13' blends a demonic possession tale with the end of society as we know it. Its premise is simple and scary: calendars have added an extra day every four years for millennia. In doing so, they violated the ancient Mayan calendar. Now we are in the 13th month of the 13th year of the new millennium, and the few who survive will battle a world of demons.

'11/11/11' and '12/12/12' are two of The Asylum's most popular horror films to date, standing out in what is already an immensely successful genre for the studio. Those films approach the doomsday theme more obliquely, with the apocalypse in both ushered in by a demonic child. In '13/13/13,' however, the calendar itself causes the world's end.

About The Asylum

The Asylum is one of the world's leading brand-oriented motion picture and television studios. With its focus on high-concept, market-driven entertainment, like SHARKNADO, The Asylum finances, produces and releases 25 films per year through its direct pipeline to the nation's top retailers and its network of international partners. Since its founding in 1997, The Asylum has released more than 500 films and built a library of over 160 original productions, including top-rated movie premieres for Syfy and Lifetime networks. The Asylum is releasing 10 theatrical films in 2013 and is developing TV properties for 2014, including a comedy-horror series for MTV.

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The Asylum Marie Bertonneau Marketing & PR 323-850-1214 marie@theasylum.cc

Source: The Asylum

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