More than 80% of the total enterprise and consumer owned smartphone device base will remain unprotected through 2013, despite a steadily increasing consumer awareness of mobile security products.
The report found that nearly 1.3 billion mobile devices including smartphones, featurephones and tablets are expected to have mobile security software installed by 2018, up from around 325 million this year.
Increasing Risks for Mobile
The report found that security risks are also on the rise due to an explosion of mobile malware over the last two years. It found that cyber criminals are transitioning their focus from PCs onto the mobile platform - across both enterprise and consumer segments. These findings support
Nevertheless, the report asserted that steadily increasing consumer awareness, allied to far greater visibility of product adoption levels, had resulted in rapid service adoption during H2 2012, leading to higher than anticipated service revenues.
Growth in the Enterprise Segment
Juniper found that growth in the enterprise space for security products is being fuelled by a number of factors, including increases in IT budgets and greater implementation of security policies and security products; along with training for employees. However, with the trend of BYOD (Bring Your Own Device) where employees bring their own computing devices to the workplace becoming increasingly common, a single policy or measure may not be sufficient and a unified perspective on mobile platform risks is critical.
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