Affect, a PR, marketing and social media firm specializing in technology, healthcare and professional services, was selected by four companies: Definiens, Easy Office Phone, Flightpath and Hauntworld, to spearhead their communications programs. Affect is applying its expertise towards each client's diverse business strategy, with the goal of raising awareness, driving demand for products and services and positioning each company as an expert and thought leader in their respective industries.
Definiens provides image analysis and data mining solutions for quantitative digital pathology in the life sciences, diagnostic biomarkers and healthcare industries. As part of Definiens' engagement, Affect is working to elevate the company as the leader in image and data analysis solutions, furthering its mission to advance personalized medicine and improve patient outcomes. Affect's public relations program includes media relations, proactive outreach and story hijacking on the latest news and trends in digital pathology, personalized medicine, and drug discovery and development.
Easy Office Phone
Easy Office Phone provides cloud-based business phone services, delivering cost savings over traditional telecom alternatives. Offering enterprise-grade Hosted PBX to voice over IP (VoIP) and unified communications, Easy Office Phone serves organizations of all sizes, from small businesses to Fortune 500 companies. Easy Office Phone is partnering with Affect to help expand its market base in
Flightpath is a digital agency offering mobile, web and application development, social media services, SEM, SEO and marketing. Affect is tasked with increasing Flightpath's visibility in the digital media landscape by touting its best practices and subject matter experts in top tier marketing, advertising and business media outlets.
Hauntworld is the world's leading
"Affect's collaboration with these four companies taps into our wide-ranging areas of expertise, spanning across imaging solutions, telecom service, digital marketing and seasonal initiatives,' says
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