LOS ANGELES, CA -- (Marketwire) -- 01/09/13 -- Mobile Media Summit, the largest media and advertising mobile event in North America, kicks off its 2013 conference series on January 22 in San Francisco with a day-long program focused on the intersection of advertising and apps.
With over 40 speakers and hundreds of attendees from the top brands, agencies, publishers, app developers and mobile technology companies, the Mobile Media Summit's first conference for the year will take place at the Julia Morgan Ballroom in San Francisco's financial district and focus on how marketers and developers are using apps in their marketing strategies and to grow distribution and revenue.
Highlights at the event will include special presentations on mobile leadership strategies by Jonathan Anastas, VP Global Brand Marketing Digital/Social Activision, David Veneski, US Media, Intel, and Chris Padgett, VP Marketing, Purina.
"As tablets and smartphones become the primary access points of the Internet, mobile becomes ever more critical to the media mix, apps are increasingly becoming the technology glue that will connect a multi screen content consumption and advertising experience," Mobile Media Summit Founder and CEO Paran Johar said. "The Mobile Media Summit will give attendees the chance to learn how smart brands and agencies are leveraging apps and Mobile as part of their marketing strategies and how the top app developers are growing distribution of their apps and making real money in the hot mobile landscape despite the tremendous competition that exists."
The January 22 program will bring together agencies, brands, app developers, publishers, and ad networks and platforms.
"Mastering mobile remains a challenge for brands, agencies, media publishers and app developers," says Jonathan Anastas, VP, Global Brand Marketing, Activision. "The Mobile Media Summit is the exclusive event that leads in bringing together the top executives in the industry to learn best practices and get real business done."
The event sponsors and partners include: About.com, AdColony, AdMobius, [a]listdaily, [alistsummit], AOL, Application Developers Alliance, BlueKai, Celtra, Direct Marketing News, Jumptap, Liquidnet, MadAve Mobile, Marchex, MobileGaming USA, PubMatic, RadiumOne, sfBig, SessionM, Tagged, Tapjoy, The Weather Channel, Velti, and The Wharton Future of Advertising Program.
Featured speakers at the Mobile Media Summit SF 2013 include:
Adam Soroca, Chief Product Officer, Jumptap
Alexander Ouvaroff, Managing Partner, Mindshare
Alex Linde, VP, Mobile/Digital Apps, The Weather Company
Angela Steele, CEO, Ansible
Bob Walczak, Vice President of Mobile, PubMatic
Brendan Moorcroft, CEO, Mediabrands Audience Platform
Brian P. Doyle, Senior Director Mobile Strategy Development, ESPN
Brian Monahan, Managing Partner, MagnaGlobal
Chia Chen, SVP Mobile, Digitas
Chris Padgett, VP, Marketing, Purina
Cory Treffiletti, SVP, Marketing, BlueKai
Cotton Delo, SF Bureau Chief, Advertising Age
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