News Column

Social Media Conversation at Davos

January 17, 2013

For the second consecutive year, KPMG International is presenting access to the social media conversation taking place at the World Economic Forum Annual Meeting in Davos, Switzerland, through World Economic Forum Live (WEFlive.com), a social media site that aggregates and streams a live feed of tweets sent by delegates to the Davos meeting. In 2012, WEFlive.com streamed more than 20,000 tweets, and 138,000 retweets from Davos, and KPMG expects even greater online discussion at this year's meeting.

To view the multimedia assets associated with this release, please click http://www.prnewswire.com/news-releases/a-unique-way-to-join-the-social-media-conversation-at-davos-187062561.html

"The social conversation around Davos is not just large, it can become complex, and with WEFlive.com, KPMG presents a one-stop source to easily access the key topics, trends and ideas coming from this influential forum," said Charlie Sharman, KPMG's Head of Global Marketing.

Visitors to World Economic Forum Live can filter tweets based on the type of content (articles, images, video) and delegate type (from media and journalists, to technology leaders, public figures, social entrepreneurs and WEF representatives) and even search for specific trends, hashtags and keywords.

WEFlive.com will feature a real-time infographic that presents trending topics from Davos alongside the broader conversation from Twitter users around the globe using #WEF or #Davos in their tweets.

"The conversations at Davos will span the most important topics of our day, from rebuilding economic confidence, to unleashing innovation, to sustaining natural resources," said Sharman. WEFlive.com makes it easy to follow the discussion from Davos with insights you won't find anywhere else."

For 2013 there are also embeddable widgets available from WEFlive.com for website or blog operators to streaming content or real-time infographics on the trending topics from this year's World Economic Forum to their visitors. Contact digital@kpmg.com if you are interested in obtaining an embeddable widget for your site.



Source: Copyright PRNewswire 2013


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