News Column

Polaroid Instant App Now Available for iPad

Sept. 26, 2012

Polaroid announces today that the popular Mac app, Polaroid Instant, is now available on the iPad device. With the new Polaroid Instant 1.0 app for iPad, users can snap a photo using the iPad camera, or select an existing image from the photo library, and apply special effects such as adding an authentic Polaroid filter and then framing it within a Polaroid Classic Border Logo format with the option to write a caption. Users are then able to store the newly created Polaroid instant photo or share it on favorite social media websites.

Designed and developed by ThinkTime Creations LLC, an authorized Polaroid licensee, the Polaroid Instant 1.0 app for iPad mimics the workflow of a classic Polaroid instant camera, with realistic effects - both visual and sound. When a user selects or shoots a photo, an "undeveloped" dark Polaroid film appears to slide out from the bottom of the camera on screen. Slowly the film is developed and the final picture is unveiled for the user to then customize.

The app features 30 unique photo filters, including 10 classic Polaroid filters. Each filter is adjustable in strength, vignette and emulsion artifacts, adding an even more realistic look to users' Polaroid photos. Users may also customize their Polaroid Classic Border Logo format, selecting from 10 handwriting style fonts. Text can be freely resized, rotated and moved around using multitouch gestures.

The Polaroid Instant 1.0 app for iPad takes full advantage of the iPad device's large, high-res screen. Multiple edited images can be placed on the screen at the same time, allowing users to easily rotate and move the photos around to a desired format.

Images created with the Polaroid Instant 1.0 app for iPad can be saved to the iPad photo library or easily shared with friends and family via Email, Facebook, Twitter, Flickr, Tumblr and Instagram (requires Instagram app pre-installed).

Feature Highlights:

-- Creative and fun user interface produces realistic experience of

Polaroid instant photography

-- 30 unique photo effects, including 10 classic Polaroid filters

-- 10 handwriting fonts for adding captions

-- Easily share via Email, Facebook, Twitter, Flickr, Tumblr and Instagram

-- Fully supports the Retina display screen on the new iPad

Device Requirements:

-- iPad

-- iOS 5.1 or later

-- 20MB

The Polaroid Instant 1.0 app for iPad is available for a limited-time launch price of $1.99 (USD) and available worldwide exclusively through the App Store in the Photo & Video category.

Source: Copyright PRNewswire 2012

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