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Rapper/ Producer KOVAS Prepares Album, Converse Sneaker & Music in FOX's Glee

Sep 13 2012 12:00AM

Marketwire

Tracker

NEW YORK, NY -- (Marketwire) -- 09/13/12 -- Rapper-producer KOVAS' (pro-nounced Ka-vas) first single "Ready" from his debut album "Student To The Game" makes an appearance in the season premiere of Fox's highly rated show Glee. It airs Thursday, Sept 13 on Fox. That would be a major feat for any artist but that is not all he has in the works.

KOVAS and Art School Rebellion are pleased to announce the KOVAS X Converse collaborative sneaker. http://KovasNext.tumblr.com The sleek, all black sneakers feature gold eyelets, KOVAS fashion buttons and extra wide laces. The limited edition sneaker marks the release of KOVAS' debut album "Student To The Game."

KOVAS caught the eye of the Converse marketing team when songs from his last mixtape "The Stimulus Package" were featured on Kanye West's blog. "They liked my vibe and knew they wanted to do something special," says KOVAS. "We sat down and this is the result of that partnership." "Anything I do, I want to take it to another level. That's how you really leave an impression."

"Student To The Game," which features songs like "Deed It Main" (which appeared in the Warner Bros movie "Project X") and "Ready" which also appears in the recent Fox pictures "Ruby Sparks," will be released October 30, 2012. In addition, "Student To The Game" features appearances from Kidz In The Hall, Andy Milonakis, Smooth B (from Nice and Smooth), Yonas from U-N-I, and Amber Ojeda. You can stream a sample of the album on SoundCloud via this link http://soundcloud.com/kovas/kovas-student-to-the-game (explicit).

While most people might be unfamiliar with KOVAS, more than likely, he's made music you've heard. A Brooklyn native, KOVAS has worked with artists from M.I.A. and Lady Sovereign to Justin Timberlake and Shakira. More, his music has provided sonic background for films like Prom Night, TV shows like American Dad, and video games like the Madden NFL series, to name just a few.

Following in the tradition of producers who also are artists like Kanye West, Pharrell and Timbaland, KOVAS is multitalented. In fact, he plays five instruments, sings, raps and engineers on most of his productions. As founder of the digital music label Art School Rebellion / Ghetto Beat, the versatile musician has amassed a catalog of production credits from chart topping recording artists and leading entertainment companies. In 2003 he produced the track "Attitude" for Nick Cannon's self-titled album. In 2006, he remixed both "Fiddle with the Beat" for Lady Sovereign and "Hips Don't Lie" for Shakira. He was commissioned for MTV's Making The Band, EA Sports Madden NFL 09 video game and Cartoon Networks' "Adult Swim." His hit single, "Wax On Wax Off," was featured on the Madden 09 Video Game & Soundtrack. And as if music isn't enough, KOVAS also voiced two characters in the Rockstar video game "Grand Theft Auto IV."

KOVAS made his debut in 2000 at the age of 16 as both a producer and artist on the Tommy Boy Records release, De La Soul featuring KOVAS "Words and Verbs." He began to compose music, pulling from his Latin/French Moroccan heritage, as well as rock, punk, soul and hip-hop influences. In 2007, KOVAS released his first solo EP, The Arrogance of Youth. In 2009, he released a follow up EP Reagan Babies.

KOVAS might be the best-kept secret in hip-hop, but not for much longer. "Student To The Game" drops October 30, 2012.

The first music video from the project "Ice Cream aka Baskin Robbins" will be released early Nov.

For more info on KOVAS:

http://www.Twitter.com/KOVAS
http://KovasNext.tumblr.com
http://soundcloud.com/kovas/kovas-student-to-the-game
http://www.youtube.com/GhettoBeatTV
http://www.FaceBook.com/KOVASMusic
http://Kovas.tumblr.com



For press inquiries, please contact
Nicole Balin
323-651-1580
nik(at)ballinp(dot)com

Marty McFly
646.642.7904
media@GhettoBeat.com





Source: Marketwire


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