News Column

Details Surface on New Amazon Kindle Fire

Sept. 1, 2012
kindle fire, new models

San Francisco (dpa) - Amazon is planning two new versions of its Kindle Fire tablet to be announced next week, including an advertising supported model that will be offered to users at a substantial discount, The Wall Street Journal reported Friday.

The report said that the tablet would display an ad after the user "wakes" the gadget, but did not give any details on pricing.

Amazon, the largest web retailer, announced this week that its original Kindle Fire had sold out and has scheduled a press event for Thursday, when the new device is expected to be announced.

The Kindle Fire emerged in October 2011 as the primary competitor to Apple's iPad and has since captured some 22 per cent of the US tablet market, according to Amazon. Analysts estimate the company has sold up to 10 million of the units, which boast 7-inch (18-centimetre) screens.

Speculation has been rife that the new versions will feature larger screens, but technology website CNet.com reported Friday that both new devices would still feature 7-inch screens, with one including major hardware upgrades from its predecessor and the other including only minor changes.

Amazon is facing increased competition in the tablet market following the launch this summer of Google's 199-dollar Nexus 7 tablet. Numerous manufacturers are expected to debut tablet devices based on Microsoft's new Windows 8 operating system late this year.






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Source: Copyright 2012 dpa Deutsche Presse-Agentur GmbH


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