Tokyo-based Rakuten said this morning that it is leading a $100 million investment in Pinterest, the stunningly popular social media site that serves as a "virtual pinboard," allowing users to share "beautiful things [they] find on the Web."
Several media outlets reported the latest Pinterest fundraising yesterday, but it was confirmed by Rakuten today.
The funding will allow Pinterest to continue improving its service and expanding its community globally. The investment also marks the start of a strategic partnership between Rakuten and Pinterest to help expand in Japan and into Rakuten's 17 other global markets.
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