As Dallas/Fort Worth prepares for the upcoming Texas Samsung Mobile 500, select Walmart stores will offer authentic NASCAR merchandise and host exclusive fan events starting April 10.
Customers are invited to attend these special events and enjoy driver appearances by Dale Earnhardt Jr., Kyle Busch and Eric McClure, show car displays and racing simulators -- perfect to safely get behind the wheel and feel the power of NASCAR, according to a news release -- on April 10-13.
"Walmart is the champion of the racing fan, and we are committed to providing customers with savings on authentic merchandise, as well as unique race time experiences," said Tim Ross, market manager, Walmart. "We want to give fans affordability and accessibility, so they can enjoy race time with their families and friends."
In celebration of its 50th anniversary, Walmart is sponsoring racing legend Bill Elliott driving Walmart No. 50 at the Coke Zero 400 at Daytona on July 7. Elliott and the Walmart No. 50 show car will also make appearances at select Walmart stores nationwide leading up to the race.
Through the Legends of Racing online engagement, fans have the opportunity to share their memories and voice their opinions about the top moments in NASCAR history, as well as vote on Elliott's uniform and helmet design.
Fans can vote online at Walmart.com/NASCAR through May 14.
In addition to the fan events happening in Walmart parking lots, area Walmart stores will feature savings on food and snacks, plus authentic NASCAR merchandise such as T-shirts and racing flags.
