News Column

Digital Job Hunt ; Video Resumes, Social Media Sites Help Job Seekers Succeed Career Help

Feb 20, 2012

LAURIE WINSLOW LAURIE WINSLOW World Staff Writer

career and job search

Resume coach gives tips. Ann Back looks straight into the camera and pretends as if she is talking to a prospective employer.

She highlights some qualities that make her a good job candidate, sharing words such as honest, tenacious, efficient and professional that others have used to describe her.

She stumbles over a word in the first videotaping and wants to do it again. Relaxing a bit. Smiling. Her second take is a wrap.

The video resume will be used to complement her written resume and give prospective employers a window into her personality and ability.

Getting a foot in the right door

Although paper resumes are still important in today's electronic age and need to be crafted correctly, they're not the only avenue for people to spread their name and credentials in landing a job, say industry observers.

That may be just a starting point, said Carey Dunkin Baker of Part-Time Pros, a local staffing agency.

"I think there is a place for a paper resume because companies still want a snapshot view of a person's work history - where they've worked and their experience," Baker said. "However, most companies aren't just using the resumes as their one-stop shop to gather information on someone.

"They are looking on Facebook, Linked In. They are looking on Twitter, etc., to see one, how technical someone is, but also to recruit."

To enhance the job search, Part-Time Pros offers job applicants the option of creating a nearly 60-second video resume that can be linked with their print resume.

"It gives individuals an opportunity to go outside of their resume and talk about who they are, the skills that they have and what they can bring to the table," Baker said.

A video resume shows prospective employers how a person communicates. It also helps prepare applicants for job interviews as they practice talking about their skills.

Individuals are coached for their presentation. If they appear too nervous, they can redo the videotaping or opt to make only the audio portion of the taping available.

Back hopes the video resume, in addition to her print resume, will help get her foot in the right door.

She is self-employed and has worked 15 years as an attorney in private practice. She's interested in part-time opportunities to contract with small businesses and provide legal services.

"I am middle-aged, and I think it's a new thing, and I don't want to appear to be past the ability to adapt - because we all have to adapt," Back said.

"It saves the person who looks at it time if they're not interested in me ... They can get a lot decided in a few minutes."

Some 60 percent to 75 percent of Part-Time Pros' clients, including Back, choose to do the video resume. Baker noted that the average hiring time for individuals who opt for the video resume has shrunk from nearly eight weeks to about five to six weeks.

Sitting in front of a gray, mottled backdrop, with two lights aimed her direction, Back listened to a few pointers from Lisa Johnson, a senior recruiter at Part-Time Pros, before launching into her taping.

"You're going to do great," Johnson told her. "Don't worry if you stumble ... It shows that you're human."

Despite what some local businesses say, Back said she thinks the

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