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Versant International Subsidiary Partners With Fazeli Cellars to Expand Distribution

Nov 7 2012 12:00AM



IRVINE, CA -- (Marketwire) -- 11/07/12 -- Versant International Inc. (OTCQB: VINTB) a diversified financial holding company focusing on investments in environmentally responsible, profitable and growing companies announced today that one of its subsidiaries, Grocers Direct, LLC., has a new partnership with award-winning Fazeli Cellars.

Currently sold in over 30 high-end restaurants and country clubs around Southern California, Fazeli Cellars has hired Grocers Direct, LLC. to take their brand to the next level, launching their products into select specialty stores in the high-end marketplace. Grocers Direct will work closely with BJ and Wendy from Fazeli Cellars to expand their reach to just the right consumers, and introduce their quality brand to wine enthusiasts across Southern California.

Glen Carnes, CEO of Versant International stated, "Fazeli Cellars is a perfect addition to the Grocers Direct portfolio. Grocers Direct helps small to medium sized manufacturers and suppliers like Fazeli Cellars grow and thrive by tailoring the brokerage experience to suit their specific needs. By focusing on small to medium-sized companies, they are able to provide a level of attention that others cannot. Grocers Direct looks forward to a long and successful relationship with the Fazeli family being part of Versant International's portfolio of growing companies."

About Versant International

Headquartered in Irvine, California, Versant International is a diversified financial investment company that evaluates acquisition and investment opportunities with a focus on businesses of profitable and growing, environmentally responsible, companies. Versant International uses a superior team of financial research experts and in-house environmental responsibility analysis to make recommendations for strategic acquisitions. For more information, please visit our website at

About Grocers Direct
A portfolio company of Versant International, Grocers Direct, LLC. is a Newport Beach, CA based food brokerage and distribution firm. The Company concentrates on emerging brands in the natural and organic foods arena. Grocers Direct brings with them valuable partnerships, creative marketing and deep industry relationships. For more information, please visit

About Fazeli Cellars
Fazeli Cellars was founded by BJ and Wendy Fazeli over 10 years ago in the Temecula Valley. "Inspired by the ancient traditions of Persia, rooted in the modern expressions of California" is printed on the back of every bottle. The founders spent several years finding the right piece of land to grow their grapes, and spare no expense in delivering a quality product, opting for premium fruit over high yields. For example, their reds spend 24-47 months on oak and then six months in the bottle before being released. The Fazelis takes great pride in every varietal they produce, and have named some of the varietals after special places, people or symbolic events from their Persian culture. Their Cabernet Sauvignon is named after the Persian icon Omar Khayyam. The 2008 Khayyam won the Gold Medal at the 2012 Tasters Guild International Competition. To date, Fazeli Cellars has won over 30 awards in both local and international competitions. For more information, please visit

Cautionary Statement Regarding Forward-Looking Statements
This release may include forward-looking statements. These forward-looking statements are based on current expectations that involve risks, uncertainties and assumptions. Should one or more of these risks or uncertainties materialize or should underlying assumptions prove incorrect, actual results may differ materially. These risks include: changes in business or other market conditions; the challenge of managing asset/liability levels; the difficulty of keeping expense growth at modest levels while increasing revenues; unforeseen challenges with respect to product development and the timing thereof; integration efforts relating to our acquisition activities; uncertainties regarding financing efforts which may be undertaken by the Company; and other risks detailed from time to time in the Company's Securities and Exchange Commission reports, including but not limited to the Annual Report on Form 10-K for the most recent year ended. Pursuant to the Private Securities Litigation Reform Act of 1995, the Company does not undertake to update forward-looking statements contained within this news release.

Investor Contact:
CSIR Group, LLC.

Source: Marketwire

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