News Column

Krispy Kreme Opens 2nd Shop in Mesa, Ariz.

Nov. 29, 2012

Richard Craver

Krispy Kreme Doughnuts Inc. is trying again to secure a solid foothold in the Arizona marketplace by opening its second shop in Mesa on Tuesday.

The shop would give the company three in the state. Hot Glazed Enchantment is the franchisee operating the Mesa stores.

The company has struggled to maintain a presence in Arizona, pulling out in 2006 after the parent company of a franchisee filed for bankruptcy.

Krispy Kreme attracted another franchisee in 2008, which opened up to 11 shops overall in Mesa, Chandler, Phoenix, Peoria and Tucson.

However, all but the Mesa shop was closed by the franchisee in 2011 after its operator decided to exit the doughnut business.



Source: (c)2012 Winston-Salem Journal (Winston Salem, N.C.) Distributed by MCT Information Services


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