News Column

Small-business Owners Get Access to SizeUp, New Online Tool

Oct. 9, 2012

Vic Kolenc, El Paso Times, Texas

small business association

The U.S. Small Business Administration has launched a new online tool for owners of small businesses and those planning to start a business to identify new customers and do comparisons with competitors.

The free tool, called SizeUp, was created by GIS Planning Inc., and uses data from hundreds of private and public sources. It's licensed to the SBA for one year. It can be found at

It compares a business to competitors in the same industry, lists recommended areas for advertising, and finds where prospective customers are located.

"Market research and analysis is critical for the success of any small business owner or entrepreneur," SBA Administrator Karen Mills said in a statement.

Source: (c)2012 the El Paso Times (El Paso, Texas) Distributed by MCT Information Services

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