News Column

Best Companies for Diversity Directory

Sept. 9, 2011


Each year, HispanicBusiness magazine analyzes top corporation's efforts on diversity in recruitment and retention, governance, supplier development and philanthropy. The criteria for selecting the top 60 companies revolve around 32 variables. The full explanation of the methodology used in determining these Best Companies for diversity appears at the end of the list.

2Verizon Communications
3PG&E Corp.
4Southern California Edison
5Comerica Bank
6Wal-Mart Stores Inc.
7Bank of America
8McDonald's Corp.
9Union Bank
10Marriott International Inc.
11PNM Resources
12Consolidated Edison Co. of New York
13Macy's Inc.
14Toyota Motor North America Inc.
15Darden Restaurants Inc.
16Sempra Energy
17Freddie Mac
18JPMorgan Chase & Co.
19The Coca-Cola Co.
20MGM Resorts International
21General Mills
23Exelon Corp.
25Aflac Inc.
26Hilton Worldwide
27S.C. Johnson & Son Inc.
28WellPoint Inc.
29PepsiCo Inc.
30NV Energy
31Prudential Financial
32American Express Co.
33Ernst & Young LLP
35New York Life Insurance Co.
36Chrysler Group LLC
38General Motors Co.
39Pepco Holdings Inc.
40NextEra Energy Inc.
41American Airlines
42Pitney Bowes Inc.
44State Farm Insurance
47Xerox Corp.
48Allstate Insurance Co.
50Kellogg Co.
51Hyatt Hotels Corp.
52Southwest Airlines
53Morgan Stanley
54Intel Corp.
55United States Postal Service
56Southern Co.
57Ford Motor Co.
58US Airways Inc.
59FedEx Express

The Project: Methodology

The factors for determining the Best Companies for Diversity involve more than 32 variables that measure a company's commitment to Hispanic hiring, promotion, marketing, philanthropy and supplier development. To compile the list, HispanicBusiness magazine contacted the top Fortune 1000 companies, American subsidiaries of Global 500 companies, and large U.S. public and private companies. The final directory lists the top 59 companies, based on a weighted processing of company data conducted by HispanTelligence, the research arm of HispanicBusiness Inc.

In accordance with survey methodology and privacy requirements, HispanicBusiness magazine does not publish information from a specific company that is not publicly available. Tables and charts depicting the cumulative data from all the best companies appear in the magazine.

Issues addressed by the survey include:

Board & Leadership: Hispanic and other minority representation on the board of directors and at the executive level.

Recruitment: Efforts to hire from minority groups, including Hispanics, and outreach efforts at colleges and universities.

Retention & Promotion: Efforts to support, retain and promote Hispanic and other minority employees through incentives, employee support groups, executive training, and diversity awareness and sensitivity training.

Marketing & Community Outreach: Marketing and advertising to reach Hispanic consumers, as well as involvement in and expenditures on philanthropic or community services that benefi t minority groups.

Supplier Diversity: Support or sponsorship of supplier-development programs, executives involved with supplier diversity, incentives tied to supplier diversity, and procurement goals.

For more of Hispanic Business' signature lists, please see the Ranking Channel

Source: (c) 2011. All rights reserved.

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