News Column

Wal-Mart Video Goes Viral--Watch 'People of Walmart'

May 18, 2011
Wal-Mart Video, People of Wal-Mart, video

Even as Wal-Mart reported increased first-quarter profits, the world's largest retailer is proving its popularity in other ways. Namely, a music video by Jessica Frech entitled "People of Walmart," which pokes fun at Wal-Mart's unique clientele. Exhibiting clever wordplay, visual jokes, a catchy tune, and really good singing, the video cracked 200,000 views on YouTube and may be poised to do "Rebecca Black"-like numbers soon.

Frech says that making the video -- "Everything from writing, to recording, and to filming" -- took "a little over three weeks."

In a subsequent video, Frech is inviting fans to download the chorus of "People of Walmart," dress up as their favorite Wal-Mart shopper, and send in a video response lip syncing as that character.

You may as well -- once you hear the song, the refrain of "These are the people of Walmart" is very likely to be stuck in your head anyway . . .

Source: (c) 2011. All rights reserved.

Story Tools Facebook Linkedin Twitter RSS Feed Email Alerts & Newsletters