News Column

Obama Needs To Increase His Support Among Blacks and Hispanics

April 27, 2011

Clarence Lusane

President Obama

The White House must draw the right conclusions from recent dismal polls.

President Obama's popularity is at its lowest point since taking office. A Gallup poll has him at a 41 percent approval rating. Although other polls have him closer to 45 percent, none is encouraging.

The polls demonstrate that much of the disapproval is coming from segments of the voters who will not support Obama under any circumstances. The voters who are feeling no love for Obama are older, less educated, higher income, more religious -- and more white. Among whites, he has only a 39 percent approval rating.

There may not be much Obama can do about this constituency.

What the Obama team really needs to worry about -- ignored by most analysts -- is the drop in support from black and Hispanic voters. Although his support among blacks is still in the stratosphere, and although it is a bit above 50 percent among Hispanics, the trends are all in the wrong direction.

In January 2010, he had a 92 percent approval rating from blacks; now it's 85 percent. Back then, Hispanics gave him a 65 percent approval rating; now it's 54 percent. Even more ominous, in January 2009, Hispanics gave Obama a 73 percent approval rating.

Given the configuration of Obama's 2008 win, he absolutely must have every black and Hispanic vote he can garner. He will not only need over 90 percent of the black vote and perhaps 70 percent of the Hispanic vote, he will also need an extremely high turnout from both.

Weakening black support is being driven by a number of factors, some practical, others more philosophical. At over 15 percent, black unemployment is nearly twice that of whites and Asians, and it is not falling the way it is for these other groups.

The recession is having a disproportionately negative impact on people of color. As a new report by the Center for Social Inclusion notes, referring to blacks and Hispanics, "The recession is not over -- it is just hitting its stride."

Lack of an immigration policy, failure to pass the DREAM Act and sky-high deportations have moved some Hispanics away from the administration, though it is hard to imagine that the anti-immigrant Republicans will end up receiving strong support from them.

At a more general level, there is a frustration that the Obama administration has run away from race issues. The persistent disparities that exist regarding access to health care and quality education, and the ongoing discrimination within our criminal justice system, gnaw at blacks and Hispanics.

Obama has refused to embrace any race-specific policies to address these inequities, even though only a sharp focus on these issues will begin to resolve them.

As a result, Obama's appeal is perceived by a growing number of blacks as largely symbolic. And his main argument seems to be, "I'm better than the Republicans." That may not enough to inspire the turnout he needs from blacks and Latinos.

About the writer

Clarence Lusane is the program director/associate professor of comparative and regional studies in the School of International Service at American University. He wrote this for Progressive Media Project, a source of liberal commentary on domestic and international issues; it is affiliated with The Progressive magazine. Readers may write to the author at: Progressive Media Project, 409 East Main Street, Madison, Wis. 53703; e-mail:; Web site: For information on PMP's funding, please visit

This article was prepared for The Progressive Media Project and is available to MCT subscribers. McClatchy-Tribune did not subsidize the writing of this column; the opinions are those of the writer and do not necessarily represent the views of McClatchy-Tribune or its editors.

Source: (C) 2011 Mclatchy-Tribune News Service.. All Rights Reserved

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