LOS ANGELES, Sept. 22 /PRNewswire-USNewswire/ -- After helping to mobilize nearly 1.4 million legal permanent residents to apply for citizenship, the leaders of the Ya Es Hora Campaign will brief reporters on Thursday, September 25 at 12:00 EDT on a historic registration drive targeting a million potential Latino voters.
The ya es hora, Ve y Vota (It's Time, Go Vote!) campaign, which includes Entravision Communications, impreMedia, Mi Familia Vota Education Fund, NALEO Educational Fund, National Council of La Raza and Univision Communications Inc., will announce their historic effort to distribute nearly 1 million voter registration cards in seven states. The largest Latino voter registration effort of its kind in the nation's history, this unprecedented effort is part of a comprehensive national media and community based initiative that will look to create dramatic increases in Latino voter participation in 2008. Heavy promotion of the effort will be conducted by media partners Univision and Entravision via television and radio.
WHAT: Telephone Press Briefing: Ya Es Hora Voter Registration Campaign
WHO: Cesar Conde, Executive Vice President, Chief Strategy Officer, Univision Communications Inc.
Mike Fernandez, Vice President of Public Affairs, State Farm Insurance Companies
Marcelo Gaete, Vice President, Public and Government Affairs, Entravision Communications Corporation
Monica Lozano, Senior Vice President of Newspapers, impreMedia
Clarissa Martinez, Director of Immigration and National Campaigns, National Council of La Raza
Ben Monterroso, Executive Director, Mi Familia Vota Education Fund Arturo Vargas, Executive Director, NALEO Educational Fund Other Ya Es Hora Partner Principals WHEN: September 25, 2008 12:00 p.m. EDT HOW: Dial 1-800-894-5910 or 785-424-1052 About the Ya Es Hora Campaign
The ya es hora campaign is an historic non-partisan campaign that was launched as the Latino community's action-oriented follow-up to the mobilizations of 2006. It is the largest and most comprehensive effort to incorporate Latinos as full participants in the American political process. National Association of Latino Elected and Appointed Officials (NALEO)