News Column

Hispanic Business Magazine Publishes the Diversity Elite 60, a Directory of the Best Companies for Hispanics

August 30, 2007

SANTA BARBARA, Calif. –– The September issue of Hispanic Business magazine will feature the "DIVERSITY ELITE 60," an annual list determined by more than 30 variables that measure companies' commitments to Hispanic hiring, promotion, marketing, philanthropy, and supplier diversity.

Top companies on this year's list went beyond workforce diversity initiatives and implemented strategies to reach more Hispanic consumers and increase their businesses with minority- and Hispanic-owned suppliers.

Southern California Edison reached the top of the list partly due to programs such as its "Partners in Supplier Diversity" program, which it launched in January 1998. The program aims to increase the internal awareness of Southern California Edison's commitment to the usage of women-owned, minority-owned, and disabled veteran-owned businesses in the area of procurement.

The top 10 companies this year include Southern California Edison; AT&T Inc.; Wal-Mart Stores, Inc.; JPMorgan Chase; Bank of America; Comerica Inc.; Marriott International Inc.; Union Bank of California; Verizon Communications; and Hyatt Hotels Corporation.

The September Diversity issue also includes the 2007 Best Schools for Hispanics with top 10 lists in four categories: law, business, engineering, and medicine.


For 29 years, Hispanic Business Inc. has been the premier source for the latest research, trends, and reporting on the growth of the U.S.-Hispanic consumer market and the Hispanic enterprise and professional sectors.

Hispanic Business Media's cutting-edge properties provide innovative branding opportunities and results-driven marketing to bring you directly to the market that matters.

Hispanic Business Media is:
•Hispanic Business® magazine - The award-winning print magazine that provides readers around the world with the most relevant news on the U.S.-Hispanic economy.
•® - The foremost content-driven, real-time interactive site that brings your brand to a market of 325,000 unique monthly visitors.
•Hispanic Business Events - Features and draws the nation's most affluent and influential Hispanic leaders through the Hispanic Business magazine EOY® Awards for entrepreneurial excellence, and the Woman of the Year (WOY) Awards.
•HispanTelligence® - A unique data reporting service offering invaluable on-target information on the U.S.-Hispanic sector.
•® - Expanding your value proposition through diversity recruiting and development services.

Hispanic Business® magazine,®, Hispanic Business magazine EOY®,®, EOY®, and HispanTelligence® are registered trademarks of Hispanic Business Inc. 2007 Hispanic Business Inc. All rights reserved.

Contact: Mario Carrasco
(805) 964-4554 X803

Source: HISPANIC BUSINESS Magazine and, Copyright (c) 2007 All Rights Reserved.

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