SANTA BARBARA, Calif. – October 1, 2007 - U.S. citizens of Hispanic origin who have made exceptional achievements and contributions within their respective fields will be recognized in the latest Hispanic Business 100 Most Influential Hispanics ® list.
Hispanic Business magazine's annual October list contains nominations made by Web site visitors, readers, contributing editors, magazine staff and writers. Individuals selected for this prestigious recognition are key players who impact both national and worldwide arenas in the fields of politics, business, academia, media, arts, entertainment, and sports. Among this year's 100 Influentials are Senator Mel Martinez (R-FL), actress America Ferrera, astronaut Michael Lopez-Alegria, and interior designer Orlando Diaz-Azcuy, who graces the October cover.
Also prominent within the October issue is the Quarterly Economic Forecast in which Hispanic Business discusses the "unpleasant truths" that surfaced during the subprime mortgage meltdown. The economic forecast focuses on the impact the credit and credibility crisis may have on future consumption, savings, economic growth, employment, and small-business financing.
In spite the mortgage crisis, the U.S. Census Bureau reports that 1.6 million Hispanic-owned firms generated $222 billion in revenues in 2002, and more banks are popping up with the sole purpose of catering to these Hispanic entrepreneurs. Hispanic Business looks at this trend that includes recent Hispanic startups such as Security One Bank in Washington, D.C. and Azteca America Bank in Chicago. "When we submitted our application to the regulators, they said to us, 'We were wondering when you all were coming in,'" says George Pla, co-founder of California's Santa Ana Business Bank.
Moving to the world of sports marketing, Hispanic Business examines how the Los Angeles Dodgers work to retain their Hispanic fan base and how other franchises - from baseball's Milwaukee Brewers to auto racing's Champ Car World Series - are gaining the attention of the lucrative fan base.
Finally, Gilbert Casellas, the former chairman of the U.S. Equal Employment Opportunity Commission, speaks to Hispanic Business magazine on the importance of corporate diversity boards, the evolution of diversity programs, and how diversity issues get lost in translation overseas.
Hispanic Business Media is:
Hispanic Business® magazine – The award-winning print magazine that provides readers around the world with the most relevant news on the U.S.-Hispanic economy.
HispanicBusiness.com® – The foremost content-driven, real-time interactive site that brings your brand to a market of 325,000 unique monthly visitors.
Hispanic Business Events – Features and draws the nation's most affluent and influential Hispanic leaders through the Hispanic Business magazine EOY® Awards for entrepreneurial excellence, and the Woman of the Year (WOY) Awards.
HispanTelligence® – A unique data reporting service offering invaluable, on-target information on the U.S.-Hispanic sector.
HireDiversity.com® – Expanding your value proposition through diversity recruiting and development services.
Hispanic Business® magazine, HispanicBusiness.com®, Hispanic Business magazine EOY®, HireDiversity.com®, EOY®, and HispanTelligence® are registered trademarks of Hispanic Business Inc. 2007 Hispanic Business Inc. All rights reserved.
Contact: Mario X. Carrasco
(805) 964-4554 x803
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