America’s Fastest Growing Broadcast Network Launches New Reality and Variety Programs, Action-Packed Sports Coverage and the Hottest Hollywood Blockbuster Movies for Hispanic Audiences
New York, NY--(HISPANIC PR WIRE – BUSINESS WIRE)--May 19, 2004--Univision Communications Inc. (NYSE: UVN) today unveiled TeleFutura Network’s original and exclusive programming schedule for the 2004-2005 season during its third Upfront presentation at Lincoln Center in New York.
The TeleFutura Network, which launched in January 2002, is the fastest-growing broadcast network in any language. Season-to-date, it has attracted record high audience levels among the key demographics of Hispanic Households, Total Viewers, Adults 18-34 and Adults 18-49 during all key dayparts, including primetime, daytime, total day, early fringe, late fringe and weekend daytime. After only two years on the air, TeleFutura is already the #2 Spanish-language network – behind #1 sister network Univision and ahead of Telemundo – among Hispanic Adults 18-34 and 18-49 in the key dayparts of early morning and daytime, in addition to the 6:00 – 7:00 p.m. hour. During weekends, TeleFutura is #2 during 17 hours, including primetime hours.
“TeleFutura was created to provide the Hispanic community with more viewing choices in Spanish,” said Ray Rodriguez, President and Chief Operating Officer, Univision Television Networks. “In the two short years since its inception, the Network’s success has been monumental. Month after month, TeleFutura continues to reach new all-time high viewership levels, and it has already overtaken Telemundo as the #2 Spanish-language broadcast network in key dayparts and demos.”
“TeleFutura’s programming strategy has successfully catapulted the network to the forefront of Spanish-language entertainment and our offerings this season are even more exciting than ever,” said Alina Falcón, Executive Vice President and Operating Manager, TeleFutura Network. “With a lineup of blockbuster Hollywood movies, dynamic sports programs and live game coverage, family-friendly novelas, exciting game shows and much more, TeleFutura’s record audience levels are sure to be broken in the 2004-2005 season. We look forward to a bright future for TeleFutura, as it continues to provide the highest quality programming to Hispanic America while striving to become the #2 Spanish-language network overall. ”
“With its tremendous accomplishments over the last two years, TeleFutura has become a valuable vehicle for advertisers to extend their reach in Spanish-language media and target the more elusive younger viewers in an efficient way,” said Dennis McCauley, Co-President of Network Sales. “The introduction of TeleFutura has caused viewing to Spanish-language broadcast television to increase 36%, with TeleFutura capturing an impressive 60% of that growth and regularly ranking as the #2 Spanish-language network in key dayparts.”
TeleFutura’s 2004-2005 Monday-Friday primetime programming lineup includes new and expanded original reality programs:
--“Objetivo Fama,” (“Mission: Fame”), the popular reality talent show will expand this season to include participants from all over the United States and Puerto Rico. The show will follow the lives of tomorrow’s stars as they compete for a recording contract with our very own music label, Univision Music.
--“La Gran Fiesta” (“The Big Party”), will immediately become the biggest party on Spanish-language television as it takes audiences to exotic locations in search of the world’s most unique performers.
--“En Busca de un Sueño” (“In Search of a Dream”), a new reality show, offers viewers a chance to fulfill their favorite dream: extreme makeovers, emotional family reunions, problem resolution and much, much more.
--“El Veredicto del Pueblo” (“The Jury’s Verdict”) is TeleFutura’s new original reality show and the first primetime court show where ordinary citizens decide the fate of the defendants. TeleFutura cameras capture the debate of the jury as it reaches a final verdict.
Also during primetime, Hispanic America will get the chance to go to the movies seven nights a week with TeleFutura’s 9:00 p.m. All-Star Movie block, “Cine de las Estrellas,” featuring the biggest stars and the largest, most complete film library ever assembled for Spanish-language television. On weekend afternoons, “Cineplex” will entertain Hispanics with hit movies that include their favorite stars.
The titles scheduled for next year include:
--“As Good as It Gets,” featuring Jack Nicholson, Helen Hunt and Cuba Gooding, Jr.
--“Batman, Forever,” featuring Nicole Kidman, Jim Carrey and Tommy Lee Jones.
--“The Man In The Iron Mask” starring heartthrob Leonardo DiCaprio as the cruel King Louis XIV of France who imprisons even his twin brother.
--“Under Siege,” starring Steven Seagal who fights terrorism in this action-packed thriller.
--“The Usual Suspects,” the highly acclaimed thriller, starring Kevin Spacey, Benicio Del Toro, and Stephen Baldwin
--“The Sweetest Thing,” starring Cameron Diaz who plays a sexy single woman who, alongside her best friend Christina Applegate, has a knack for picking the wrong guys.
--“The Tailor of Panama,” brings intrigue to TeleFutura’s screen with Michael Caine as a tailor living in Panama who reluctantly becomes a spy for a British agent, played by Pierce Brosnan.
--“Trapped,” starring 2004 Oscar-winner Charlize Theron and Kevin Bacon.
Youth and family-oriented novelas are among the most popular television genres for U.S. Hispanics of all ages. The unmatched popularity of this uniquely Latin genre returns to TeleFutura in early fringe with new guaranteed blockbusters.
--“Amy, La Niña de la Mochila Azul” (“The Girl with the Blue Backpack”), is the story of a young orphaned girl, whose charms and dreams win over an entire town.
--“Mi Gorda Bella” (“My Chubby Valentina”), follows the “transformation” of leading lady Valentina, whose quest to lose weight results in a surprising finale.
TeleFutura gears up for another year of spectacular top-rated primetime specials.
--Puerto Rico is world-renowned as the birthplace of some of Latin music’s biggest stars and the home of “Premios Tu Música” (“Your Music Awards”), an annual celebration that recognizes the accomplishments of international recording artists.
--No New Year’s Eve would be complete without TeleFutura’s seven-hour extravaganza, “Escándalo de Año Nuevo” (“Outrageous New Year”), featuring the stars of the TeleFutura’s liveliest daytime hit “Escándalo TV.” Next season, this yearly special returns with even more exciting musical performances by the top Latin artists, comedy skits, and of course, a recap of the top entertainment stories of the year.
--Hosted by the popular Mexican emcee Marco Antonio Regil, “100 Mexicanos Dijeron” (“Family Feud”) is back by popular demand, pitting two families against each other in a battle that showcases who really knows what the public thinks. (Monday-Friday, 7:00 p.m.)
--Famous stars fight it out in clever games and contests to see which is the weaker sex in “Guerra de Los Sexos” (“Battle of the Sexes”). (Monday, 8:00 p.m.)
--Viewers will be excited by the return of “Escándalo TV” (“Outrageous TV”), the most exciting live two-hour program on Spanish-language television featuring hosts Charytin Goyco, Marisa del Portillo and Felipe Viel. (Monday-Friday, Noon)
--Host Monica Zevallos returns with her weekday talk show “Mónica” that focuses on real issues faced by real people. (Monday-Friday, 2:00 p.m.)
--Distinguished psychologist and sex therapist Nancy Alvarez also returns this season in “¿Quién Tiene La Razon?” (“Who’s Right?”), the talk show where couples are given the opportunity to express their grievances and feelings, and get feedback from both the host and the ultimate jury – the studio audience. (Monday-Friday, 3:00 p.m.)
--“La Oreja” (“Ear to the Ground”), one of the hottest international entertainment magazines features the best in celebrity gossip. (Monday-Friday, 11:00 a.m.)
--Also returning for another season is game show favorite “Aprieta y Gana” (“Buzz and Win”), a show where guys and girls face off in a number of outrageous games and competitions. (Sunday, Noon)
--Young Hispanics and those “young at heart” won't want to miss TeleFutura’s “Pepsi Música,” the weekly series that features the many genres of Latin music and the artists they love. (Saturday-Sunday, 11:00 a.m.)
--Hispanic children can count on TeleFutura’s extensive and terrific assortment of first-run shows from exciting adventures and fun-filled cartoons to outstanding educational programs. The original Spanish-language version of one of America’s most respected and loved children’s program, “Plaza Sesamo” (“Sesame Street”) returns with all new episodes. (Saturday and Sunday mornings)
--“Noticias al Minuto” (“News Updates”), hosted by Edna Schmidt and Liliana Moreno, keeps viewers informed with reports on the most important national and international headlines every hour seven days a week.
--Fans will welcome the return of the exciting sports program “Contacto Deportivo” (“Sports Contact”), the only nightly, live sports-magazine on Spanish-language television where veteran sportscasters, Ricardo Celis, Jorge Pérez Navarro and Renan Cardona keep viewers informed of everything that’s happening in the world of sports. (Monday-Sunday, 11:00 p.m.)
--TeleFutura’s live primetime boxing program, “Sólo Boxeo” (“Just Boxing”), also returns this season, featuring an exciting two-hours of action-packed matches with many of today’s top contenders. (Friday, 9:00 p.m.)
--TeleFutura will also bring fans of Mexican League soccer all the action during its weekend and primetime broadcasts of the Winter and Summer regular and playoff games with its notable coverage of “Fútbol Liga Mexicana.”
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 79% of U.S. Hispanic Households; Univision Television Group, which owns and operates 24 Univision Network television stations and 1 non-Univision television station; TeleFutura Television Group, which owns and operates 31 TeleFutura Network television stations; Galavisión, the country’s leading Spanish-language cable network; Univision Radio, the leading Spanish-language radio group which owns and/or operates 68 radio stations in 17 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at http://www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 27% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit http://www.univision.net
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