SAN DIEGO (PRNewswire via COMTEX) -- The National Football League participates in many charitable and promotional activities as part of Super Bowl week. This year, as part of the overall Super Bowl XXXVII roster of community outreach events and programs, the NFL will reach out to the Latino community in San Diego and Tijuana through its first-ever Super Bowl Latino Leadership Initiative.
The program will focus on education and leadership opportunities for Latinos, which will include a series of workshops and seminars, youth football clinics, scholarships and ongoing financial support.
In total, the NFL is donating more than $300,000 through the Super Bowl Latino Leadership Initiative.
The Super Bowl XXXVII Latino Leadership Series consists of a series of workshops and seminars taking place during Super Bowl week that address education and leadership opportunities for Latinos. Events are as follows:
Saturday, Jan. 18 -- Youth Leadership Clinic -- San Diego Hall of Champions
The NFL will partner with the Chicano Federation to host a Super Bowl youth leadership clinic where motivational speakers and NFL players, including San Diego linebacker Zeke Moreno, will work with 100 young people from Latino communities to help them set educational goals and develop leadership skills.
Additionally, the NFL also will contribute to the annual Chicano Youth Leadership Camp, which will be held this summer at San Diego State University. The six-day camp is geared towards students between the ages of 15-18 who are interested in developing leadership skills and learning about being leaders in the Latino community.
Wednesday, Jan. 22 -- Women's Leadership Clinic -- San Diego Hall of Champions
The NFL is teaming up with the San Diego chapter of MANA, a national Latina organization that was founded in 1974 in Washington, D.C. by Mexican-American women dedicated to the betterment of their "herMANAs" (sisters). MANA's goal is to strengthen the Latina and her community by providing support and encouragement in attaining her educational and career goals.
The NFL will host an educational session for 200 MANA members who will hear from various speakers including MTV deejay and musical artist Christina Millian and renowned motivational speaker Consuelo Kickbush. An NFL grant will also fund the MANA-Hispanic Chamber of Commerce Career Development Conference in May 2003.
Thursday, Jan. 23 -- Leaders of Tomorrow Workshop -- San Diego Hall of Champions
The NFL will partner with the Chicano Federation on a special career and development workshop modeled after the organization's Leadership Training Institute (LTI). More than 250 up-and-coming Latino business, government and community leaders will hear from celebrity speakers including Pro Football Hall of Famer Anthony Munoz and NFL motivational speaker Zach Minor about developing leadership skills.
Additionally, the NFL will help fund the 2003 LTI 16-week program which brings community leaders, who are experts in their fields, to address students in the classroom. Topics include ethnic power structure, community organizing, public policy, public speaking, influence and use of media, and ethics and leadership challenges.
Tijuana Classroom Initiatives
Fundacion Esperanza -- As a part of its Super Bowl XXXVII Latino efforts, the NFL has donated $25,000 to Esperanza International, a humanitarian organization in Tijuana, Mexico to build classrooms for a new school in a region 10 miles south of the San Diego-Tijuana border.



