HISPANIC FEMALES SCALE THE CORPORATE LADDER --> SANTA BARBARA, CA – HISPANIC BUSINESS magazine’s April 2002 issue features the second annual directory of Top Hispanic Women in Business, with insightful profiles and the latest demographic research on this enterprising segment. HISPANIC BUSINESS magazine, a 23-year-old award-winning publication, is dedicated to tracking the evolution of U.S. Hispanic economic empowerment by focusing on growth in the public and private sectors. While last year’s “Top Women” report highlighted 50 outstanding Hispanic businesswomen, this year’s list has been expanded to comprise 80 elite women from business, government, and academic circles.
Show up early, work hard, excel at your job. A formula for career success? Not quite, according to career experts and members of this year’s HISPANIC BUSINESS 80 Elite Hispanic Women directory. Latina executives say that in addition to working hard, moving up the career ladder requires advanced networking skills.
A demographic study1 of the Hispanic executives and leaders chosen for this year’s list found that the typical respondent is between the ages of 41 and 50 and has been with her current employer more than ten years. Nearly one-third of the respondents (32 percent) attested to having experienced workplace discrimination based on their Hispanic ethnicity, while more than half (54 percent) reported discrimination based on gender. Of those, 78 percent said such discrimination affected their hiring and promotion opportunities, and 70 percent felt that it contributed to pay inequalities. On a more positive note, close to 70 percent of the respondents said they have benefited from affirmative action or diversity programs.
“While compiling this year’s Top Hispanic Women in Business feature, we found more female leaders nationwide than ever before,” said CEO and publisher Jesús Chavarría. “The increase in inspirational women spurred us to expand the 2002 directory and to include the government and education sectors to more accurately portray the broad range of progress in ethnic and gender diversity.”
The “80 Elite Women” named in the April issue are employed in a wide range of industries as well as government agencies and universities. Corporate and government employers include IBM, Deloitte & Touche, American Airlines, Colgate-Palmolive, Federal Express, PepsiCo, Hewlett-Packard, Bank of America, Ford Motor Company, Citibank, Kraft Foods, PricewaterhouseCoopers, Marriott International, CBS Entertainment, MTV Networks, NASA, the Treasury Department, and the Departments of Defense, Energy, and Education.
Other highlights of the April 2002 issue include a feature on prominent Hispanic motivational speakers, outlining their secrets for successful communication, and a report on a new healthcare study that estimates a 34 percent increase in health insurance premiums over two years. The article provides healthcare experts’ advice on strategies to minimize insurance expenses while providing attractive packages for employees.
Now in its 24th year, Hispanic Business Inc. is the nation’s preeminent Hispanic publishing, information services, recruitment services, and events company. HISPANIC BUSINESS magazine/HispanicBusiness.com, the nation’s leading source of information for and about affluent Hispanic professionals and entrepreneurs, is the company’s award-winning flagship publication. Other products and educational services include SúperOnda® magazine/SuperOnda.com, a leading Hispanic youth publication and Web site; HireDiversity.com® e-recruitment Web site and Career Expos; the annual HISPANIC BUSINESS Magazine EOY® (Entrepreneur of the Year) Awards Gala; and the prestigious BOE (Board of Economists) symposium.
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1Based on responses to a HISPANIC BUSINESS questionnaire.
